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If you are in the business of caring for people in need, you need money to do your job. Chances
are that if you had a little more money, you'd be able to help more people and do your work better. That's where Federal grants
come into play. If you run an organization to help those in need, you may be eligible to get Federal money through grant programs.
However, in order to get the funding your organization needs, you must go to the right person or agency that can give you
what you want. Thus, the right approach—how to get there serves as the premise, root, idea, concept, focus, driving
force, strategy, game plan, or theme that will best lead you to your objective. Know what you want, know who can give it
to you, and know how to get there. Remember the three K’s. Katch ‘em, Keep ‘em, Konvince ’em. How
do you katch ‘em? You must allure, entice, tempt, tantalize, fascinate, captivate, attract, and make them remember.
The subject must contain the famous formula: what, who, where, when, why, and how! Over use of words like “assessing”
“reviewing” prioritizing” “planning” “strategizing” trap all organizations and companies
into a false set of accomplishment. Your organization must have fast, frequent, filter-less communication targeting priorities
because it implements and fuels action and mobilizes qualified people. Your Organization must provide a clear cut, simple,
direct, and innovative implementation approach toward achieving objectives to accomplish goals ensuring program success.
Then, you ask for it…”.the government funding”! That’s it! The call to arms, the request, the command,
the prescription, the contract, the bottom line, the close, they all add up to “ask for it”! He who don’t
ask, don’t get! Don’t foreclose opportunity! A truly effective Grant Proposal is more than words and a close.
Your words must paint a picture the funding agency will remember”! Imagery, clarity, personalizing, and emotional appeal
make the funding agency more receptive to your grant proposal! Your "Proposal Intent" puts the “Spotlight on You”!
The first impression of your organization is the most lasting, if it’s not a good impression, you may have lost an
opportunity that may never happen again. The secret to a Winning Grant Proposal is to forward the 30 second "Proposal Intent"
message, not the Grant Proposal, to the right person for approval to send the Grant Proposal!
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